Learning the Ropes with a Personal Channel

Learning the Ropes with a Personal Channel

It has been almost one month since I launched my personal channel on YouTube.

It has been a steep learning curve, but one that I am enjoying.

Today, I want to tell you more about my channel, its current performance, and the insights I have gained on improving your channel.

If you’re someone interested in launching a YouTube channel or improving your content, then this will give more information on the steps to take.

📈How is the Channel Evolving?

When I set out the topics of interest for my channel, I had two specific areas I wanted to explore: traditional productivity improvement videos and challenges to try and feel better, live better and learn more.

So far, I have released two traditional productivity videos, and this weekend has seen the release of my first challenge video, where I spent an hour in nature every day for a week.

I am still in the creative phase of working out what I want my channel to be, so I plan on doing a combination of the two types of content for the first three months. When that time is up, I can reflect on the performance of everything that I have released.

🎬Current Channel Performance

As my third video was released only this weekend, there is not yet enough data to share. Instead, I will provide some insights into the channel and the first two videos.

On my main channel, I have gone from 0 to 8 subscribers over the last month. My current short-term target is to reach 10 subscribers over the next month. All of these subscriptions are currently family and friends, which is how so many channels will start off.

Over my two videos, I have amassed 39 views and 4.1 hours of watch time.

When the performance numbers are low like this, it is important to focus on consistency of releases and producing quality videos. I remain extremely passionate about why I am launching this channel, so that has to drive the motivation in these early stages.

🛠️How to Improve my Channel?

My faceless channel experimentation provided some important experience for creating content, but it only scratched the surface.

Releasing a personal channel has brought to my attention a world of editing and creation that fascinates me.

Once I had released my first video, I was able to compare what I had created to other content. Rather than becoming despondent about how other videos were better than my own, I made notes about what I liked most about their content. The challenge has then been learning the skills to bring this to my own videos.

Initially, I decided that my intro and hook needed work. My first video’s intro was too long, while lacking any substantial hook to entice viewers to stay for the duration. My new focus became about keeping the introduction brief, with a clear overview of what I was going to be doing and why it was worth the viewer watching.

The next major element was around music and sound effects. The best videos will have great editing behind them, which will include background elements that help to keep you engaged. This is something which I feel has been improved dramatically within my latest video, and is a skill that I have a greater awareness of moving forward.

As with any new skill, there is so much to learn, and I’m making sure to note it all down to share with you. 

💭Closing Thoughts

The first month of launching my personal channel has had its challenges and required a lot of work. Thankfully, I have enjoyed the growth which I have witnessed across my first three videos.

If you are building your own YouTube channel or have experience in this area, I would love to connect.

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